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Investing

Yahoo! (YHOO): Short Sale Of The Month?

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By Douglas A. McIntyre Published
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Yahoo! (YHOO) is looking more and more like the best internet stock for shorting. The stock trades at $25.70 now.

This week Barron’s quoted an internet analyst from Bernstein as saying that the company’s share of the search market has dropped below 18% in the US and worldwide below 13%. Bernstein believes that Yahoo! needs to cut one-fifth of its staff to get costs in line with next year’s revenue, but new management appears to have no stomach for this. That means that margins could drop further.

In mid-November, the short interest in Yahoo! was over 54 million shares making it sixth among total short interest for companies listed on the Nasdaq. Wall St. has growing concerns that internet
advertising growth will be hurt by the economic slowdown. Yahoo!’s revenue grow is already
slower that the 25% or so year-over-year improvement in the internet advertising revenue pool.
Yahoo! shares were below $23 in August.

It would take very little in the way of bad news to push them back below that level.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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