Amazon (AMZN) Kindle Fire May Have Flaws

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By Douglas A. McIntyre Published
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The Amazon (NASDAQ: AMZN) Kindle Fire, flagship of the e-commerce sites holiday products may have design flaws. Some of the products have been returned to Amazon. One of the issues has to do with volume control. Another related to the length of touchscreen reaction.

The New York Times writes that

“I feel the Fire is going to be a failure,” Mr. Nielsen, of the Nielsen Norman Group, a Silicon Valley consulting firm, said in an interview. “I can’t recommend buying it.”

It is hard to underestimate the Fire’s importance to Amazon. It is the basis of the company’s competition with the Apple (NASDAQ: AAPL) iPad. Many analysts believe that Amazon is the only company that can challenge Apple because of the breadth of the audience its site brings. Amazon has also has great success with the base version of the Kindle.

Amazon.com announced that Black Friday sales of the Kindle rose 4x compared to last year. That pace will not continue if the Kindle has product flaws

 

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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