Wireless Customer Satisfaction Improves

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By Douglas A. McIntyre Published
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Customer satisfaction with wireless subscriber companies steadied last quarter according to the widely followed American Customer Satisfaction Index. On a scale on which 100 is the best score, AT&T (NYSE: T) posted a 69, along with T-Mobile. Verizon’s (NYSE: VZ) Verizon Wireless division has a score of 70 and Sprint-Nextel (NYSE: S) came in first at 71.

The news is good for Sprint which has been criticized for poor customer service in the past. It probably not keep the company from bleeding subscribers. AT&T and Verizon Wireless continue to take customers in a US market which is not growing.

What is notable about the figures is that 70 is a low score. Even though the four companies have similar levels of satisfaction, it is at a poor level.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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