Xerox Gives CEO Big Pay Package for Failure

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By Douglas A. McIntyre Published
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The board of directors of Xerox Corp. (NYSE: XRX) gave Chairman and Chief Executive Officer Ursula M. Burns a pay package worth $13,070,245 for her 2012 performance. The figure would be good by the measure of most public company CEOs. In the case of Burns, the compensation came in exchange for a performance that was mediocre at best.

Last year, Xerox’s revenue fell 1% to $22.4 billion. Net income dropped 8% to $1.2 billion. Results for the fourth quarter were slightly worse. Revenue fell 1% to $5.9 billion. Net income was down 10% to $343 million.

The Xerox board offered its broad philosophy about how management should be paid, based on several “core principles.” According to the Xerox 10-K:

These principles are intended to motivate the named executive officers to improve the Company’s financial performance; to be personally accountable for the performance of the business units, divisions, or functions for which they are responsible; and to collectively make decisions about the Company’s business that will deliver value to shareholders over the long term.

How those principles could be applied to excuse the more than $13 million Burns made is beyond explanation or comprehension. Xerox’s financial “performance” was poor. The board has done nothing for shareholders with this package except sell them short.

Rich executive compensation has gotten a bad name over the years. The primary reason for the criticism is that CEOs are not paid for their performance. Rather, their packages are based on boards that favor the CEO’s benefits over those of shareholders.

Burn’s most recent sop to shareholders, as she described Xerox’s performance in the final quarter of 2012, was this:

“Strong growth in services and the consistent profitability of our document technology business generated significant operating cash flow and contributed to fourth-quarter earnings that met our expectations.”

Based on the company’s actual performance, those expectations are not acceptable, at least not for someone who is paid $13,070,245.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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