Social Networking Goes Adult (PRVT, LNET, NOOF, PLA)

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By Douglas A. McIntyre Published
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Private Media Group, Inc. (NASDAQ: PRVT) ia announcing a unique launch with Pilgrim Telephone, Inc. for the U.S. and Canada.  This will marry Private’ adult entertainment with Pilgrim’s social networking services for wireless and wire-line subscribers.

The companies are launching Intimate Connections(R) instant voice messaging platform, which is said to be the first step in the development of Private and Pilgrim’s strategic US and Canadian alliance.  Fans will have the opportunity to connect with each other and to hear from Private girls and their friends via both wireless and land line telephones.

As far as who the customers of Pilgrim are, it lists LodgeNet Interactive Corporation (NASDAQ: LNET), On Command, New Frontier Media (NASDAQ: NOOF), Playboy (NYSE: PLA), Club Jenna, Digital Playground and Rogers in Canada.  Private Media doesn’t look like it is a small fry either as it says it’s a leader in adult entertainment distributing premium content globally via a wide range of platforms including more than 900 million mobile telephone handsets, IPTV/VOD, broadband Internet, television, DVD’s, and magazines.

Interestingly enough, this says that callers spend on average some $50per call, and the companies expect this to generate substantialincremental revenue for Private going forward.  It sure sounds like this is a new play on the old 900-numbers fused with a new social networking slant.  Let’s just hope that the clients aren’t using this while they are driving.

Jon C. Ogg
April 15, 2008

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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