Superbowl Ticket Price At $5400

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By Douglas A. McIntyre Updated Published
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Superbowl Ticket Price At $5400

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1/25 UPDATE: About 600 tickets hit the market overnight (38% day-to-day increase) and inventory has now surpassed 2,000 tickets available for the first time.

  • The current average list price for the Super Bowl on www.TicketIQ.com is $5,452, which is 10% less than last year’s game at the same time frame ($6,067)
  • There’s currently 2,100 tickets available in the market, which is 58% lower inventory than last year at the same time frame
  • The current average sale price is $4,450
  • The most expensive ticket currently listed is in Section 338 Row N for $21,740

Real-time data & market trends are always available here: http://www.ticketiq.com/nfl/super-bowl-tickets

Of all the possible SuperBowl outcomes, this is the lowest demand combination of teams, but given how little supply is in the market place, that may be the saving grace for fans looking to attend. At these supply levels, a Cowboys, Steelers and Packers appearance could have shot the market to a $10k average asking price. Historically, supply increases about 100% from Championship Sunday to peak supply, and it will be interesting to see how this year compares.

As for the value of our data vs. others in the market, we’re the only company that aggregates over 90% of the market listed online, including the official NFL Ticket Exchange. Off the record, Stubhub lists about 531 tickets of today. The average sale price for today on TicketIQ is $4,289 per ticket sold.

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Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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