Mayweather Wins McGregor Match and $100 Million Payday, Plus Endorsements

By Douglas A. McIntyre Updated Jan 12, 8:44AM EST · Published Aug 27, 7:57AM EDT

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Mayweather Wins McGregor Match and $100 Million Payday, Plus Endorsements — © Thinkstock

Boxer Floyd Mayweather beat UFC fighter Conor McGregor in 10 rounds and earned at least $100 million in the process. Not bad for an hour or so of work. The fight “delivered” as they say. Many experts thought McGregor would not make it out of the first round. He did, and based on information from The Nevada State Athletic Commission, McGregor made at least $30 million.

The victory is not the end of Mayweather’s earnings from the event. He will make money on endorsements, which could pay him for the balance of the year. Among other things, he can leverage his presence on social media. He is active and widely followed on Twitter, Facebook, Instagram and YouTube.

According to Forbes, Mayweather had a net worth of $340 million as of the end of 2016. That made him the 16th highest paid athlete last year, and the 54th highest paid celebrity. According to Yahoo! Sports, the companies paying endorsement money include those that made some of his clothing and gear for the fight:

The moment Floyd Mayweather Jr. walks into the spotlight for his fight with Conor McGregor, he could bank $20 million. Why? Endorsements, baby.

Every item that Mayweather will be wearing at Saturday night’s fight was up for sale, and the prices are high indeed: $3.5 million for his side seams and front top waist, $1 million for his robe, even a $1 million for his anticipated “victory hat.” A 4-by-2-inch patch on his front thigh goes for $1.5 million.

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However, this may be Mayweather’s largest endorsement payday. Marketing firm Lincoln Martin’s management recently wrote:

Experts say that Mayweather is undoubtedly popular and that people are excited to watch him, but his reputation and history discourages sponsors from being associated with him. Mayweather has pleaded guiltily to domestic violence charges in at least three separate occasions, and he has served two months in jail for attacking the mothers of his 9- and 10-year old sons in front of them. He was also found guilty of the same charge in 2001, 2002 and 2003.

The $20 million may be the most in endorsements Mayweather will ever have.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.