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Cramer Took the Pepsi Challenge

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By Douglas A. McIntyre Published
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On today’s WALL STREET CONFIDENTIAL video on TheStreet.com, Jim Cramer discussed going to the Pepsi (PEP) plant of the healthy snacks for Frito-Lay.  Cramer said he was critical of the Frito-Lay unit, but he went to see their healthy snacks factory and was impressed.  He was struck about a new line of vegetable sticks and more, and the sales are starting to accelerate.  Cramer thinks it will boost the revenue growth and he’s changing his stance and he’s going positive in Pepsi (PEP) as a result.

After looking at the charts, Pepsi (PEP) is up about 7% in the last year while Coca-Cola (KO) is up about 12%; PEP is up about 1% in the last 3 months while KO is down about 1% in the same time.  PEP trades at $63.93, toward the higher end of the $56.51 to $65.99 52-week trading range (and close to all-time highs). 

Jon C. Ogg
March 23, 2007

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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