CROCS Unbelievably Strong Sales (CROX)

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By Douglas A. McIntyre Published
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If you take a look at the metrics for CROCS Inc. (CROX-NASDAQ), they speak for themselves.  Shares are up 14% to $65.50 in after-hours trading, which will be more than 10% above the all-time highs.  To top off what were nothing short of blowout earnings, the company declared a TWO-for-ONE stock split.  Adding fuel to the fire is the 9.1 million shares in the short interest from April, which is more than one-third of its share float.

These results are amazing when you look at them:

Q107 Revenues Increased 217% to $142.0 Million (estimates were $114 million);
1Q07 Diluted EPS of $0.61 (estimates were $0.49)

Q207 Guidance of Revenues between $180 and $190 Million (estimates are $136 million) and Diluted EPS of $0.80 to $0.85 (estimates are $0.63); Raises FY07 Guidance to Revenues of $670 to $680 Million (estimates are $541 million) and Diluted EPS of $2.90 to $2.95 (estimates are $2.43).

This is just an amazing fad, and it proves that America is truly addicted to ugly fashion.  Don’t let the appearance get in the way of a growth trend.  The company has signed university and sports pacts that keep driving sales and it hasn’t even mattered that their intellectual property right issues are not entirely behind it.  At the end of the day these are rubber and foam versions of what the Dutch dock workers wore to keep their feet from getting crushed, so the intellectual property outside of the little gator face is one that anyone with cash could challenge if they wanted to.

Jon C. Ogg
May 3, 2007

Jon Ogg can be reached at [email protected]; he does not own securities in the companies he covers.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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