Coldwater Creek Up You Know Which Creek (CWTR)

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By Douglas A. McIntyre Updated Published
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Coldwater_creek_logoColdwater Creek Inc. (NASDAQ: CWTR) has issued an earnings warning after the close of trading.  Its preliminary third quarter results show sales of approximately $225 million.  But that is only the start of it.  On a same store sales basis, this represents a decline expected to be in the "low-twenties" on a percentage basis.

The womens’ retail outlet now expects a loss of between $0.07 per share and $0.09 per share for the quarter.  Thomson Reuters (First Call) has estimates of profit of $0.03 and $264.9 million in sales.

It also expects to end the quarter with a cashequivalent basis of roughly $70 million and retail store inventory persquare foot to decrease approximately 19% over the third quarter of2007.  The company now plans to only open approximately 15 new storesin 2009, down from our previous plan of approximately 40 new stores.

The company is noting the same issues as other retailers, although theresults sound far worse.  Dan Griesemer,president/CEO said, "Following the recent economic events, weexperienced a significant deterioration in our traffic and salesbeginning the second weekend in October…"

The company anticipates that 2009 capital expenditures will beapproximately half of the amount expected in 2008, and it anticipatesSG&A expenses to be down about $50 million from the prior year.

Coldwater Creek sounds like it is up a creek.  It is also without a paddle.

Jon C. Ogg
November 3, 2008

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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