Aeropostale Trouble Risks 3,000 Jobs

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By Douglas A. McIntyre Updated Published
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Aeropostale Trouble Risks 3,000 Jobs

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The tattered turnaround at Aeropostale Inc. (NYSE: ARO) just ended. The company has put itself up for sale. Its financials and lack of customers could undercut that effort. Over 3,000 jobs are at risk.

According to Aeropostale, it is a tiny retailer:

The Company currently operates 744 Aéropostale® stores in 50 states and Puerto Rico, 41 Aéropostale stores in Canada and 25 P.S. from Aéropostale® stores in 12 states. In addition, pursuant to various licensing agreements, the Company’s licensees currently operate 322 Aéropostale® and P.S. from Aéropostale® locations in the Middle East, Asia, Europe, and Latin America.  Since November 2012, Aéropostale, Inc. has operated GoJane.com, an online women’s fashion footwear and apparel retailer.

It takes nearly 3,300 people to operate and manage the business. The details of its current financial situation are gloomy. In the quarter that ended January 30, revenue dropped to $498 million from $694 million in the same period a year ago. The company lost $22 million, compared to a loss of $14 million the year before. The number that shocked investors was same-store sales, which dropped 6.7%, on top of a plunge of 8.5% in the period a year earlier.
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It is not clear why Aeropostale has not cut its store count by half. The decision not to could be a blunder. However, the company may lack enough money to pay leases on shuttered locations, and the severance that would be part of the process.

As it announced earnings, management added:

The Board of Directors of Aéropostale has authorized management to explore a full range of strategic and financial alternatives, including a potential sale or restructuring of the Company. The Company has retained Stifel and other advisors to assist in a review of alternatives.

Wall Street showed its extreme pessimism about the plan charted for Aeropostale’s future. Shares fell 45% to $0.26 on Friday. The company’s market cap now is only about $20 million.

One theory about the future of Aeropostale is that all retailers have a buyer, no matter how crippled a company is. That is not true. To take on a retailer with such rapidly dropping sales assumes that new management would be much more skilled than the current one, and that a obliterated brand can be repaired quickly. Neither of those things is likely to happen, which puts over 3,000 jobs at risk.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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