
According to DSLreports.com the service would have an introductory monthly price of $40 to $50 for 12 months after which it would jump by $20 for six more months before settling at $70 to $80 a month. Comcast currently advertises its broadband Internet service with Streampix and HBO Go for $50 a month for 12 months. Adding HBO appears to be free at the beginning, but eventually will cost $20 to $30 a month.
The Comcast/HBO deal is not really a la carte pricing, but it’s a lot closer than anything else on the market. At the introductory price it looks like a decent deal if you want HBO. What remains to be seen is if subscribers will stick around after the price goes up in a year.