Oppenheimer Declares Time to Buy Netflix and Yelp

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By Jon C. Ogg Published
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Netflix Inc. (NASDAQ: NFLX) has been battered in the sell-off, trading up only three days in the past 25 trading sessions. Yelp Inc. (NYSE: YELP) has now lost one-third of its value from its peak. Oppenheimer is declaring that enough is enough and it is upgrading both companies.

Oppenheimer believes that the recent sell-off in high-beta Internet and technology stocks has created a buying opportunity in certain stocks in its coverage universe. Near-term fundamentals are believed to be unchanged. Therefore, both Netflix and Yelp were raised to Outperform from Perform.

Oppenheimer’s Netflix target of $419 suggests 24% upside, based on 20 times 2018 non-GAAP earnings, which are discounted 10% annually to 2015. The team also called Yelp’s headline risk mostly “noise.” Yelp’s price target of $78 suggests 19% upside. That was based on 15 times 2018 expected EBITDA and discounted 13% annually to 2015. This implies that Yelp will trade at 11 times 2015 expected revenue.

The upgrade said:

Near-term fundamentals unchanged, in our view. Recent headlines related to Netflix include Amazon set-top box launch, with unfounded speculation of Amazon launching a free video service. Yelp headlines relate to FTC investigation of businesses that claim false or fraudulent reviews causing damage (YELP refuses to release consumer information, in most cases). We think the Amazon set-top box will actually be a positive for Netflix, as a featured application.

Read Also: Could Netflix Stock Drop Tempt Apple Into Buying Netflix?

Two additional key takeaways are 1) that both stocks sitting on support levels — chart pattern suggests a near-term bounce if market stabilizes — and 2) the risk/reward levels are now attractive as the stock is 35% below 52-week highs.

Photo of Jon C. Ogg
About the Author Jon C. Ogg →

Jon Ogg has been a financial news analyst since 1997. Mr. Ogg set up one of the first audio squawk box services for traders called TTN, which he sold in 2003. He has previously worked as a licensed broker to some of the top U.S. and E.U. financial institutions, managed capital, and has raised private capital at the seed and venture stage. He has lived in Copenhagen, Denmark, as well as New York and Chicago, and he now lives in Houston, Texas. Jon received a Bachelor of Business Administration in finance at University of Houston in 1992. a673b.bigscoots-temp.com.

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