Google Previews First Wave of Wiki Model For Android, With Incentives (GOOG)

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By Douglas A. McIntyre Published
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Google (NASDAQ:GOOG) already announced the Open Handset Alliance for its free and open platform Android for mobile devices.  But today, Google is releasing an early look at the Android SDK for developers interested in building applications for Android.  But it also announced the Android Developer Challenge, which provides $10 million in multiple awards for developers who build great applications for Android.  Developers can get a first look at the software development kit.

As an outsider, it is quite difficult thinking of and imagining all of the potential applications that could be applied to this for a mobile phone.  The potentiality of applications are literally limitless, and it’s way too soon to know who will offer applications for free and who will charge for applications.  Google’s goal is for free apps, but at the end of the day software and app developers that aren’t employees of Google will want to make money.  Focusing on a grant alone is not a sustainable model for anything besides a ".org" entity. 

What is obvious is that Android is either going to revolutionize the mobile application industry where Google proved that the masses can be tapped on an outsourced "pay for performance" model, or it is going to be a case study of why open source models are poor businesses.  We’ll all start to know the answers in 2008.

Jon C. Ogg
November 13, 2007

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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