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comScore Articles
Mobile apps claim about two-thirds of the time users spend with digital media. comScore's latest study on mobile apps provides details and lists the top mobile apps by age group. There are some...
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Americans used their mobile devices to order $109 billion in retail goods during the fourth quarter of 2016. The total represents a year-over-year gain of 18%.
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Total digital media usage time rose by more than 60% between June 2013 and June 2016, driven mostly by mobile apps and the mobile web.
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Out of a total audience of nearly 259 million unique U.S. digital media users, fully 94% visited a property owned by Alphabet in February.
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For the three-month period ending in November, Apple lost 1% share of the U.S. smartphone subscriber market but still leads all original equipment manufacturers.
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Apple has lost some share of the U.S. smartphone subscriber market but still leads all original equipment makers.
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More than 77% of all Americans visited a Google site in October, and more than 54% of all Americans viewed a video at a Google site.
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In the month of August, Google sites attracted more than 168 million unique viewers in the United States, according to comScore.
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For the three-month period ending in July, Apple gained 1.1% share of the U.S. smartphone subscriber market and now leads all original equipment makers.
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One way to sum up Apple's success in the United States and Samsung's relative failure is the comScore smartphone share analysis.
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The latest data issued from comScore showed its monthly comScore qSearch results for the U.S. desktop search marketplace in July.
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Google is by far the Internet’s largest search engine, and its various websites, including YouTube, continue to attract the largest audience for viewing online video.
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Wal-Mart may be larger in total sales than Amazon.com by a factor of four to one, but in July's unique visitor audience, Amazon's advantage was two to one.
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While Facebook may be gaining on Google in market cap and growth rate, the search engine remains much larger in terms of total audience in the United States.
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The Gawker Media Network is so huge that its unique visitors top that of the Fox News Network and run just behind Viacom.
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