American Airlines: Boeing’s Last Stand

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By Douglas A. McIntyre Published
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American Airlines (NYSE: AMR) has begun to consider replacing 250 of its oldest planes, according to The Wall Street Journal. That is nearly four out of ten aircraft in its entire fleet. AMR’s finances are not solid, so it is difficult to see how the purchases would be funded, but they would take place over many years.  An aircraft manufacturer might provide a credit source to close a sale that would be so large.

The face value of the purchases is $15 billion. Boeing (NYSE: BA) and Airbus will compete for the orders. Boeing is the current supplier to AMR, so the business is its to lose.

Boeing has been a battered company since current CEO W. James (Jim) McNerney, Jr took over in 2005. He beat out Alan Mulally for the job. Mulally was the head of Boeing’s commercial aircraft division. He has gone on to become a spectacular success as chief of Ford (NYSE: F). The Boeing board must regret its decision.

On McNerney’s watch, Boeing has had countless problems with its new flagship the 787 Dreamliner. The plane will begin to be delivered this year. That will make it at least two years behind schedule. Some airlines have said they might cancel orders of the Dreamliner or seek penalties from Boeing.

Boeing share are down 10% over the last five years, while the DJIA is higher by 10% over the same period. A loss of the AMR business could cripple Boeing. Boeing’s annual revenue over the last three years has averaged $65 billion. Net income has only averaged $2.5 billion.

AMR might not even be seriously considering Airbus if it were not for Boeing’s problems. The airline would almost certainly use Airbus as a bargaining chip to squeeze better terms from Boeing.   Airlines have grown tired of Boeing’s endless talk and now want to see results.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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