Apple (AAPL) Apps Hit Two Billion Downloads

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By Douglas A. McIntyre Updated Published
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appleClose to one out of three people in the world has downloaded an app from the Apple (AAPL) App store. Or, a much smaller number of people have downloaded ten or twenty apps on their iPhones or iPods.

Apple announced today that it has hit two billion downloads. The electronics and computer firm also said that there are now more than 85,000 apps available to the more than 50 million iPhone and iPod touch customers worldwide and over 125,000 developers in Apple’s iPhone Developer Program.

The store may be helping Apple, but does it help anyone else?

Some of the apps have great utility for handling personal finance, scheduling, or GPS functions. Those, of course, are among the most downloaded apps and probably make money for their creators and make life easier for the iPhone and iPod owners who picked them

That probably leaves 84,000 apps and 124,000 developers that are not really a part of the App Store ecosystem. Some of these programs may have only a handful of downloads and many of the developers have worked for months to create something that no one wants.

The App store has become overly complex for users, because it has too many products. Apple would do its customers a favor if it killed all but the 5% of apps that are downloaded the most and get ride of the app overload that iPhone and iPod users face if they want to find software with any real utility or entertainment value.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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