This Is the Fastest-Selling Car in America

By Douglas A. McIntyre Published Oct 13, 11:33AM EDT

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This Is the Fastest-Selling Car in America — © courtesy of Subaru of America

People can’t buy cars in America. The shortage of new vehicles is extraordinary. Demand was pent up because shopping was difficult during the COVID-19 pandemic. Supply was hammered because of a shortage of semiconductors used in cars. That shortage has caused some of the largest car companies to shut assembly lines and has hit earnings hard. And the chip shortage could last until next year. The by-product of these factors is that car prices, both new and used, have skyrocketed.

One of the primary sets of data the industry follows is called “days on dealer lots.” In a normal car market, the number is around 50 days. That has dropped by about half recently to 24.6 days according to iSeeCars.

Commenting on the trend, iSeeCars Executive Analyst Karl Brauer said: “Car buyers are willing to pay over MSRP for new cars and highly-elevated used car prices because they have embraced the reality that inventory shortages are here to stay for the next several months.”

To determine which cars have the fewest days on dealer lots in September, iSeeCars looked at 900,000 new and used cars sold during the month.
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The Subaru Crosstrek had the lowest figure at 7.8. It is a relatively inexpensive crossover, with most of its models priced below $35,000. It bills itself as a compact sport utility vehicle. The popularity of SUVs, pickups and crossovers has risen sharply in the past decade, at the expense of sedans and coupes. Crosstrek gets high marks from car research companies and magazines. Motor Trend rates it 9.3 out of 10. Car and Driver rates it 8 out of 10.

The Crosstrek is followed by the unusually expensive super sports car Chevy Corvette. The Corvette can cost over $90,000. Another Subaru, the Forester, is in third place.

These are the average days on the lot for the 20 fastest-selling cars in America:

Subaru Crosstrek (7.8)
Chevrolet Corvette (8.6)
Subaru Forester (9.5)
Toyota Sienna (9.6)
Toyota RAV4 (9.8)
Toyota Highlander Hybrid (10.1)
Cadillac Escalade (10.1)
Toyota C-HR (10.2)
Hyundai Tucson Hybrid (10.7)
Toyota RAV4 Hybrid (10.7)
Kia Seltos (10.8)
Kia Telluride (10.9)
Lexus RX 450h (10.9)
Toyota RAV4 Prime (11.0)
Toyota Corolla Hybrid (11.0)
Kia Carnival (11.1)
Toyota Tacoma (11.2)
Mercedes-Benz GLS (11.2)
Toyota 4Runner (11.5)
Toyota Highlander (11.6)

Click here to read about the longest-lasting cars on the road.
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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.