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Consumer Electronics

Apple’s Bad Bet: Delaying It OS

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By Douglas A. McIntyre Published
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Apple (AAPL) announced that it is delaying the release of the new OS for Mac,Leopard, until October because the engineers who were to build it are working on the iPhone.

The decision makes little financial sense and appears to be linked to Apple’s desire not to upset Wall St. and customers by delaying its latest toy.

Sales of the Mac hit over $2.4 billion in the last quarter, up 40% from the same period the year before.

Even if Apple sells three million iPhones between its launch in June and when Leopard is released in October, its revenue on the $500 phone is unlikely to reach $1.5 billion. And, that is probably the best case.

Mac sales are growing at an amazing rate. Apple sold 1.6 million in the last quarter up 28% from the same quarter the year before. Pacific Crest Securities said Mac sales grew 100% in January 2007 compared to the previous January and 55% over the immediately previous month.

Apple is risking a sure thing, gambling that a new product will sell.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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