Dow 14,000: A Rally For The Ages (AAPL)(CAT)(MSFT)

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By Douglas A. McIntyre Published
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As hard as it may be to believe, the Dow is withing 200 points of where it was a year ago, and above where it was last August. There is now plenty of talk that the recession may not be very deep, if there is one at all. The Wall Street Journal wrote that job cuts in this downturn could be modest.

The market may be back in rally mode. Part of the euphoria is due to the fact that corporate earnings were not awful. Big companies like Caterpillar (CAT), Microsoft (MSFT), Google (GOOG), Intel (INTC), and Apple (AAPL) did fine. The Fed has cut, just enough. The tight credit markets may be less tight

Even in the face of ugly credit news and rising oil prices, the Dow moved from 12,846 on August 16 of last year to 14,280 on October 9. All that in seven weeks.

If the employment numbers are good over the next month and retail sales for major store chains are not too bad, the Dow may start another ascent toward the summit. It will not be climbing a wall of worry at that point, It will be scaling the ladder of relief.

A sucker rally? Almost certainly. The fact that banks and brokerages are still raising money and hitting the Fed discount window like stick-up men is a clear sign that the financial world thinks it will have to weather more bad quarters. How many months can car sales drop 14%. Oil may be off slightly from its peak, but it still trades at $114. To saps, that looks good.

If the dollar actually starts to recover, hedge funds and wonks and quants will begin to go long the Dow. The Dow will start to go long. But, out on the unemployment lines and at gas stations and bank branches they know the truth better. It is always the guy in the caboose who finds out about the train wreck last.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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