As Americans Keeps Cars for Over 11 Years, Industry Has Reason to Worry

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By Douglas A. McIntyre Updated Published
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As Americans Keeps Cars for Over 11 Years, Industry Has Reason to Worry

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[cnxvideo id=”655420″ placement=”ros”]Car and light truck sales have risen from just above 10 million per year in 2009 to 17 million. And earnings among car makers have rebounded from the period when GM (NYSE: GM) and Chrysler were forced into bankruptcy. However, the industry faces a new threat: the average car on the road is 11.6 years old and getting older.

According to research firm IHS Markit, the number of cars owned  has also risen:

The average age of light vehicles in operation (VIO) in the U.S. has once again climbed slightly this year, to 11.6 years.

Registrations for light VIO, including cars and light trucks (SUVs/CUVs as well) in the U.S. also reached a record level of more than 264 million – an increase of more than 6.2 million (2.4 percent) since last year. This represents the highest annual increase the auto industry has seen in the U.S. since it began tracking VIO growth – breaking the record of 2.1 percent growth set in 2015.

And the consumer habit of holding cars longer and longer is getting more pronounced:

The oldest vehicles on the road are growing the fastest – with vehicles 16 years and older expected to grow 30 percent from 62 million units today to 81 million units in 2021. IHS Markit research also indicates more than 20 million vehicles on the road in 2021 will be more than 25 years old.

Many auto industry experts have forecast U.S. sales will peak soon. The reasons given are a lag in consumer spending, which comes as the economy begins to cool. Alternatively, interest rates could rise enough that incentives like “0% financing” might go away. Incentive wars are already listed as among the threats to industry profitability.

Ironically, one of the factors IHS Markit lists as a cause of longer car ownership is car quality. Research into cars defect rates from J.D. Power shows that car quality continues to rise. The industry has become its own worst enemy.

The IHS Markit data show auto manufacturers might face a perfect storm. A combination of quality, rising interest rates, and an economic slowdown would pose a challenge the industry has not faced in years.

U.S. monthly car sales increases have flattened recently. The aging of the American car may well drive the numbers from flat to reverse.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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