Gannett (GCI) Hit With Another Big Advertising Drop

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By Douglas A. McIntyre Updated Published
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Gannett (GCI) reported that total pro forma operating revenues for the period ended November 4, 2007 declined 6.8 percent compared with the same period in 2006

Pro forma classified revenues were down 9.7 percent in the tenth period. Real estate revenues declined 13.5 percent, employment revenues were 10.4 percent lower, and automotive revenues were down 13.4 percent

Pro forma national advertising revenues in October were down 2.3 percent. At USA TODAY, advertising revenues were down 6.1 percent on paid ad pages of 369 versus 419 last year

Gannett said its websites had 22.7 million visitors in October, 14% of the national total, but that did not help much

Douglas A. McIntyre

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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