Disney Takes Unprecedented 35% of US Box Office Sales

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By Douglas A. McIntyre Updated Published
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Disney Takes Unprecedented 35% of US Box Office Sales

© Jacob Ammentorp Lund / Getty Images

On the back of “Black Panther” and “Avengers: Infinity War,” Walt Disney Co.’s (NYSE: DIS) studio business has 35% of U.S. box office receipts through May 6. Total domestic box office sales for that period were over $4.3 billion.

The lead is particularly impressive given that the next studio has only one-third of that total for the period. Time Warner has a market share of 11.6%, followed by 20th Century Fox at 9.9% and Sony/Columbia at 9.8%.

Based on the past 18 years, the studio box office winner for the year ends up with a share of 15% to 25%. Disney can expect several other blockbusters this year, which could hold its lead at more than 30%. These include sequels to two popular movies or franchises. One is “Incredibles 2” and the other “Mary Poppins Returns.”

The studio section of Disney already has been a major boost to earnings. In its most recent quarter, studio revenues rose 21% to $2.5 billion, compared to the same quarter a year ago. Operating income for the unit rose 29% to $847 million.

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Commenting on the results, CEO Bob Iger said:

Our ability to create extraordinary content like Black Panther and Avengers: Infinity War and leverage it across all business units, the unique value proposition we’re creating for consumers with our DTC platforms, and our recent reorganization strengthen our confidence that we are very well positioned for future growth.

Disney’s results throughout the year should be a repeat to this. It has a very good chance of setting a record no other studio has in recent history. It can have so many blockbuster films in a year that its competition wrestles for much smaller pieces of the pie.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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