The World’s Most Beloved Landmark

Photo of Douglas A. McIntyre
By Douglas A. McIntyre Published
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The World’s Most Beloved Landmark

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The travel industry was crippled badly by the COVID-19 pandemic. It has come roaring back in the last year. Demand has become so great that planes are sold out, reservations systems burdened, airline staff overwhelmed, and tens of thousands of flights canceled. Passengers have become enraged, but they still want to move around the country and overseas.

Summer, as is usually the case, puts airlines under extra pressure. The number of passengers who went to Europe was particularly large, fueled, in part, by the strength of the dollar.
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However, most Americans who flew stayed in the U.S. Some left home to see relatives they had not seen in two years because of the pandemic. Others went to some of the most famous destinations in the country.

Bounce looked at the place people wanted to travel in a study titled “Best-Loved Landmarks.” It looked at places both in the U.S. and overseas. It analyzed annual visits by volume in 2018/2019, Google searches, Instagram posts, and ticket prices. Several of the top landmarks can be visited for free. These tend to have the highest foot traffic.

The list was topped by what is considered a major honeymoon attraction. Out of 50 destinations mentioned, Niagara Falls comes in first. Other top five destinations were spread around the world — the Taj Mahal, Golden Gate Bridge, Grand Canyon, and Statue of Liberty. Of these, three had free admission.

Places were rated on a scale of 1 to 10, with a score nearest 10 as the highest. Niagara Falls had a score of 9.22. In some ways, it is an unusual place for the top of the list. It is far from any large city. On the other hand, it has three spectacular waterfalls which sit on the Canadian border with the U.S. The attraction first became busy in the mid-1800s.
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The popularity of Niagara Falls proves something. Locations close to populations may help, but spectacular locations seem to overwhelm that.

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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