Amazon.com (NASDAQ:AMZN) is apparently already sold out of its new Kindle electronic book reader. That is what the launch and intro page for the Kindle notes. What is not clear is if this is part of a publicity stunt or if this is already lining up to be a game changer. There haven’t been any formal figures as to how many readers have really been sold and there wasn’t coverage on how many were being made for the first launch.
Kindle Availability: "Due to heavy customer demand, Kindle is temporarily sold out. Because we ship Kindles on a first-come, first-served basis, please ORDER NOW to reserve your place in line. See availability messaging above for estimated in-stock date." Availability: In stock on December 5, 2007.
Sony has had one of these out for some time, and it has barely registered as a footnote in the grand scheme of things as Sony. Sony’s Reader Digital Book is less robust than Kindle and has been on the market much longer, and it costs $299.99. Sony has also had promotion of 100 free e-book offers for e-book reader purchases between August 4, 2007 and January 31, 2008. Amazon’s Kindle reader is $399.00, but it acts more like a portable written media device as it allows newspapers, blogs, and more to be connected wirelessly through the same high-speed data network (EVDO) as advanced cell phones.
Jon C. Ogg
November 23, 2007