Reuters (RTRSY) is beginning to market a new piece of software tha scans the news. It can tell the difference between the good news and bad news about a public company. The software program will then buy or sell shares based on its analysis of the content.
According to The Wall Street Journal: "Based on a list of 20,000 words and phrases, the new program scores news articles based on how often words such as "excellent" and "disappointing" appear."
The alledged advantage of the new software is that it is fast. It can beat most humans in a race to sift through news and make "buy" or "sell" decisions according to the data.
The price point for the product starts just above $250,000, less than an investment bank would pay an experienced trader. Consider the savings.
As they say in the science fiction movies:"Take me to you leader".
Douglas A. McIntyre