iPhone 6 Survey Shows That Apple Is Not the Only Big Tech Winner

Photo of Lee Jackson
By Lee Jackson Published
This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them.

One solid way to get information on Wall Street is to go the old school route and take a survey. The good thing about surveys in general is the average consumer is more prone to give an actual representation of their thoughts rather than preconceived notions. The hugely popular and successful iPhone 6 and 6 Plus launch created multiple winners, and investors can still cash in.

In an exhaustive research effort, the analysts at Cowen used their comprehensive iPhone 6 survey data and applied it to numerous stocks in the firm’s research universe. We have screened through the data and present a quick-hit look at the companies benefiting from the colossal success of the iPhone 6 and other Apple products.

Apple Inc. (NASDAQ: AAPL) is obviously the biggest winner. With the combination of solid core product sales, conservative Wall Street estimates and strong revenues and margin growth, the stock is rated Outperform and Cowen raises the price target from $115 to $135. The Thomson/First Call consensus price target is at $140.02. Shares closed on Monday at $127.21.

ALSO READ: Top 4 UBS Online Travel Stocks to Buy

eBay Inc. (NASDAQ: EBAY) is the big winner in the digital/mobile payment market place with PayPal being the most used, with 57% of the total mobile apps and 85% of those in the United States. Cowen rates the stock at Market Perform with a $57 price target. The consensus target is $59.50. eBay closed Monday at $58.62.

Google Inc. (NASDAQ: GOOGL) is considered completely trustworthy by survey respondents, and this can be huge in the digital-pay era. With Google Wallet one of the top mobile apps, with 31% being used, the Cowen team expects the company to increase in usage outside the United States over time as mobile payment technologies improve. The huge Android user base is a big plus for the search giant. The stock is rated Outperform with a $681 price target. The consensus target is at $645. Shares closed Monday at $57.45.

Synaptics Inc. (NASDAQ: SYNA) is considered one of the pioneers and leader of the human interface revolution, which provides innovative and intuitive user experiences to intelligent devices. Apple has a captive fingerprint solution that Synaptics provides, and the Cowen team sees the company well-positioned to serve the market for other platforms as well. The stock is rated Outperform with a $105 price target. The consensus stands at $90.46. The stock closed Monday at $85.04.

Universal Display Corp. (NASDAQ: OLED) could get a boost in sentiment from Apple’s wearable devices. Cowen also expects Apple to start using the AMOLED displays for iPhone when a sufficient supply base is ready. Already a big supplier to Samsung, this could prove huge for Universal Display. The stock is rated Outperform, and Cowen raised the price target to $55. The consensus target is $46. The stock closed up nicely Monday at $46.81.

ALSO READ: 5 Stocks to Buy That Love the Current Strong U.S. Dollar

Clearly the Cowen team gleaned a ton of data from the 3,000 adults that took part in the survey. While Apple took market share during the iPhone 6 launch, the Cowen team indicated that there was a big buzz for the new Samsung Galaxy S6. This will keep the competition keen among vendors to the tech giants looking to provide newer and better technology.

Photo of Lee Jackson
About the Author Lee Jackson →

Lee Jackson has covered Wall Street analysts' equity and debt research and equity strategy daily for 24/7 Wall St. since 2012. His broad and diverse career, which included a stint as the creative services director at the NBC affiliate in Austin, Texas, gives him unique insight into the financial industry and world.

Lee Jackson's journey in the financial industry spans over 30 years, with nearly two decades as an institutional equity salesperson at Bear Stearns, Lehman Brothers, and Morgan Stanley. His career was marked by his presence on the sell side during pivotal Wall Street events, from the dot.com rise and bubble to the Long Term Capital Management debacle, 9/11, and the Great Recession of 2008. This is a testament to his resilience and adaptability in the face of market volatility.

Lee Jackson’s practical financial industry experience, acquired from a career at some of the biggest banks and brokerage firms, is complemented by a lifetime of writing on various platforms. This unique combination allows him to shed light on the intricacies and workings of Wall Street in a way that only someone with deep insider experience and knowledge can. Moreover, his extensive network across Wall Street continues to provide direct access for him and 24/7 Wall St., a privilege few firms enjoy.

Since 2012, Jackson’s work for 24/7 Wall St. has been featured in Barron’s, Yahoo Finance, MarketWatch, Business Insider, TradingView, Real Money, The Street, Seeking Alpha, Benzinga, and other media outlets. He attended the prestigious Cranbrook Schools in Bloomfield Hills, Michigan, and has a degree in broadcasting from the Specs Howard School of Media Arts.

Our $500K AI Portfolio

See us invest in our favorite AI stock ideas for free

Our Investment Portfolio

Continue Reading

Top Gaining Stocks

CBOE Vol: 1,568,143
PSKY Vol: 12,285,993
STX Vol: 7,378,346
ORCL Vol: 26,317,675
DDOG Vol: 6,247,779

Top Losing Stocks

LKQ
LKQ Vol: 4,367,433
CLX Vol: 13,260,523
SYK Vol: 4,519,455
MHK Vol: 1,859,865
AMGN Vol: 3,818,618