Dell Takes 14% of Global PC Market

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By Douglas A. McIntyre Published
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As Dell grabs at EMC Corp. (NYSE: EMC) to bolster its presence in enterprise computing, it holds 14% of the global personal computer (PC) market, which is its core business. This puts Dell just behind Chinese PC giant Lenovo, which has 20%, and Hewlett-Packard Co. (NYSE: HPQ) at 19%.

Ironically, HP is separating its PC and PC-related business from its enterprise operation, just as Dell is trying to bring two similar businesses together.

The global PC market remains huge, even if it is shrinking. Third-quarter shipments totaled 73.7 million, off 7% from last year, according to research firm Gartner. Among PC companies, Dell was the only company that held its own, with an increase of 0.5% to 10.2 million, compared to the third quarter of last year. Apple Inc.’s (NASDAQ: AAPL) shipments moved higher by 1.5% to 5.6 million.

The future for PC sales is not as troubled as the recent past. Gartner analysts wrote:

While 3Q15 results illustrated gloomy market conditions for the PC market, there is a positive aspect in the results. According to Gartner’s 2015 personal technology survey, 50 percent of consumers expressed intention to purchase a PC in the next 12 months, compared with 21 percent for tablet purchase intention.

The Dell numbers point out its limited success as a private company. They also highlight why Dell needs EMC. As Dell’s major business slowly falters, it needs a hedge, and in EMC it gets a large one. Primarily an enterprise storage company, however, EMC is not in good shape. Its revenue was $24.4 billion last year, which was little better than the year before. Net income was $2.7 billion, which means EMC is hardly a high-margin business.

The slow growth has continued this year. In the second quarter, revenue rose only 2% to $6 billion. Earnings were $0.25 per share, down 11% from the same quarter a year ago.

No matter how the EMC merger attempt turns out, Dell needs to find a way to accelerate growth soon. If it cannot, Dell will show why it was not viable as a public company. The trend of its sales would have caused it to take the beating it does not have to take in its present ownership configuration.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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