IBM’s Market Cap Collapse

Photo of Douglas A. McIntyre
By Douglas A. McIntyre Published

Quick Read

  • IBM Was Tech Leader In The 1980s

  • It Was Left Behind in Smartphones And AI

  • Microsoft and Apple Now Lead The Industry

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IBM’s Market Cap Collapse

© Sundry Photography / iStock Editorial via Getty Images

IBM (NYSE: IBM | IBM Price Prediction) ranked No. 1 by market capitalization in the US in 1985, according to a study by Axios. By 1995 and 2005, under legendary CEO Jack Welch (who retired in 2001), GE was the world’s largest conglomerate and ranked in first place. GE was surpassed by Apple (NASDAQ: AAPL) in 2015 as the new era of technology emerged. Apple held that spot again in 2025,

To show its tech dominance over the decades, Microsoft (NASDAQ: MSFT) ranked third in 2005, 2015, and 2025

What happened to IBM? The tech revolution passed it by as it missed its chance to control the PC operating system, chips, the smartphone industry, the emergence of online content, and, finally AI, It should have been, based on its 1980s dominance, a leader in all of these.

IBM’s market capitalization is $241 billion as of today. Microsoft’s market cap is $3 trillion. Apple’s is $3.9 trillion.

Much of the story is told by revenue. In the most recent quarter, IBM’s revenue was $19.7 billion, up only 12%. Net income increased substantially from $2.9 billion to $5.6 billion. Its AI revenue was small compared to its much larger competitors.

By contrast, in the most recent quarter, Microsoft’s revenue rose 18% to $81.3 billion. Net income was up 60% to $38.5 billion. That figure is 81% higher than IBM’s top line.

IBM has a challenge to its future that it cannot overcome. The largest tech companies in the world, both public and private, have capital, or access to capital, to build out the huge data centers they need to be competitive in the AI industry. Microsoft’s capital expenditures this year are expected to be $150 billion. According to major technology companies, all together this investment is approximately $500 billion in 2026. Additional money will come in from financial firms and private equity

IBM can’t be a player in AI without a much larger pocketbook.

IBM is a cautionary story. GM  (NYSE: GM) ranked No.4 in market cap in 1985. In 2025 it was not in the top 10. Tesla (NASDAQ: TSLA) has taken the No.7 position. Tesla was more proof of the extraordinary value of tech.

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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