Toyota (TM) Passes Ford (F) On Its Way Down

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By Douglas A. McIntyre Updated Published
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The only thing surprising about Toyota’s (NYSE:TM) January sales results is that they were not worse. Its recalls will probably catch all the way up with them in February.

Toyota’s unit sales for last month fell 15.8% to 98,7986. The only bright spot was that the sales of  the hybrid Prius were up 13%.

Ford’s sold 116,534 vehicles, up 26% from the same period a year ago. There were 24 sales days last month, two fewer than in January 2009. Sales of the Fusion were up 49%, which makes it the firm’s hottest selling car since the original Mustang. Ford fleet sales rose 154%, but that is not cheating; it is just good luckGM sales rose 13.6%. Sales of the company’s core brands, those it has not closed or sold, include Chevrolet, Cadillac, Buick, and GMC improved more–up 41%.

Chrysler, still barely standing at the mortuary door, suffered an 8% drop in sales to 57,143. According to The Detroit Free Press, “CEO Sergio Marchionne said Chrysler must sell 1.1 million vehicles in the U.S. this year and 1.65 million worldwide to break even.” Almost an admission of defeat in an of itself.;

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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