Chinese Car Market Gets Crowded

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By Douglas A. McIntyre Published
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Nissan wants to sell 300,000 cars in China this year. During 2006, the company moved 220,000 units. The Japanese company is even beginning to market its luxury Inifiniti line to the upper end of the huge market.

The trouble with the automotive business in China is that all of the big car companies want to sell a million cars there and think their sales can grow at 30% to 40% per year. The market leaders, GM (GM) and VW, are likely to find that the number of rivals with a presence in the market is getting larger as time passes.

Companies like Ford (F) and Toyota (TM) cannot afford to miss the China opportunity. But, as local car companies are not going to permanently leave the market to outsiders, and nothing goes up at 40% forever.

Douglas A. McIntyre can be reached at [email protected].

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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