Can Tobacco Company Dividends Stay High? (MO, PM, BTI, RAI, LO, VGR)

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By Douglas A. McIntyre Updated Published
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Some of the highest dividend-paying stocks have been the tobacco companies. Altria Group Inc. (NYSE: MO), Philip Morris International Inc. (NYSE: PM), British American Tobacco plc (AMEX: BTI), Reynolds American Inc. (NYSE: RAI), Lorillard, Inc. (NYSE: LO), and Vector Group Ltd. (NYSE: VGR) have posted solid dividend yields for the past year, and the only issue now is whether or not the companies can keep it up.

Here’s a quick chart of trailing twelve-month annual dividend yield and forward annual dividend yield as of Friday’s close, together with the stocks’ 52-week ranges and median share price target.

Stock Share Price 52-week range Median Target Dividend Yield-ttm Dividend Yield-forward
MO $24.39 $19.14 – $26.22 $26.00 5.90% 6.20%
PM $56.42 $42.94 – $60.87 $63.25 4.20% 4.40%
BTI $75.20 $56.00 – $79.99 $73.42 4.20% 2.70%
RAI $33.20 $19.50 – $34.49 $34.00 5.40% 6.00%
LO $77.29 $70.24 – $89.71 $93.00 5.30% 5.60%
VGR $17.60 $13.55 – $20.80 N/A 8.90% 9.20%

In a sign that some analysts are losing confidence in the tobacco sellers, Citigroup has downgraded British American and Philip Morris from ‘Buy’ to ‘Hold’. Citi expects smoking to essentially disappear in the next 30 to 50 years. The analyst doesn’t offer a reason for the disappearance, but the logical conclusion is that all smokers will be dead by then.

Even if that’s true, the short-term focus is more important to investors than the outlook for 20 years from now, and the forward yields for the tobacco companies are higher for every company except Reynolds American. That suggests that overall expectations for the tobacco business are still strong.

The reason for the continuing growth projections have to do with the very nature of tobacco itself. In “Barbarians at the Gate,” the story about the takeover of RJR Nabisco back in the late 1980s, one of the tobacco company executives is quoted as saying something like this:

“Cigarettes are the perfect product. You can make them for a penny and sell them for a dollar; people are seriously brand loyal; and the product is addictive.”

The risks of owning a tobacco stock are not insignificant. More litigation, higher excise taxes, more government regulation, and dying customers don’t offer a welcoming environment.

But the tobacco firms’ pricing power is outrageous, especially Altria’s and its Marlboro brand. Marlboro’s US market share is over 40% and the brand sells at a premium of more than 30% to lower cost cigarettes.

Altria’s forward dividend yield is higher than any other, except Vector Group’s. Vector introduced and still makes many discount cigarette brands. The company is smaller than the others we’ve looked at here, but its expected dividend yield is hard to ignore.

Investors untroubled by sin can’t do much better than either Altria or Vector Group. Or is that, can’t do much worse.

Paul Ausick

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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