Warner Bros Discovery in Trouble, Needs to Fire CEO Zaslav

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By Douglas A. McIntyre Published
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Warner Bros Discovery in Trouble, Needs to Fire CEO Zaslav

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24/7 Wall St. Insights

Warner Bros. Discovery Inc. (NASDAQ: WBD) turned in a remarkably poor quarter, which included a $9.1 billion write-down in the value of its TV assets. The stock dropped 10% after the announcement and is now off 46% in the past year, while the S&P 500 is 15% higher. CEO David Zaslav, the architect of the entire disaster, needs to be replaced.

Zaslav created Warner Bros. Discovery in April 2022. He mashed together the AT&T Warner Media assets with those of the TV channel company Discovery. The “synergies” were supposed to create cost cuts and help drive the growth of several streaming products. It never happened.

Revenue in the most recent quarter dropped 6% compared to last year to $9.7 billion. The loss for the quarter was $10 billion, including the write-off. In the same quarter a year ago, the loss was $1.2 billion. Free cash flow plunged 43% to $976 million. Both revenue and earnings missed Wall Street expectations.

The number of streaming media subscribers increased by 3.6 million to 103.3 million. Warner Bros. Discovery is far from first place in the streaming industry, which includes behemoths Netflix and Amazon, as well as second-tier Disney, Max, and Apple. Except for Netflix (and perhaps Amazon), the margins in streaming are razor-thin, and customers are fickle.

There is little evidence Warner Bros. Discovery’s results will improve much. Certainly, it is hard to imagine that Zaslav, who created and destroyed the company, is the person who can take it forward.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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