Starbucks Keeps Battling The Union

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By Douglas A. McIntyre Published
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Starbucks Keeps Battling The Union

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There is a story in The New York Times in which billionaire and longtime CEO of Starbucks, Howard Schultz, describes his relationship with Starbucks store employees. . It says he is not against the union, which has been able to organize Starbucks workers in several stores. Instead, unions prevent Starbucks workers from being “model” employees. That is not likely. The union’s primary purpose is to get workers more pay and better benefits. Starbucks is among the large fast-food chains with low hourly wages.

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Another recent story at CNBC has a map of where workers have voted to organize or, alternately, where their efforts have failed. The map shows the surge that Schultz faces back at Starbucks as the interim CEO. On-deck CEO Laxman Narasimhan will face the same map when he takes over on April 1. Since Schultz has the habit of coming back as CEO when he does not believe things are going well, he may be back again if unions begin to take the upper hand nationwide.

The CNBC map shows that workers at 263 stores in 40 states have joined. Starbucks has 15,836 locations nationwide. It will be hand-to-hand combat with Starbucks management to get most of those unionized. For the worker’s effort to succeed at all, it will take years to work, and Schultz knows it.

Schultz needs to hold the line at a $15 minimum wage for his workers, although it is barely what is called a “living wage.” Starbucks had revenue of $32.3 billion last year. It made $3.3 billion. That is a thin margin.

Schultz may be about to retire again. The question is whether he will be back if he is unhappy. The union could cause that.

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Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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