Unit bombshell blows $168 billion off Apple’s market cap

Did the blowback take Tim Cook and Luca Maestri by surprise?

• Market cap Nov 1: $1.055 trillion
• Market cap Nov. 14: $886.44 billion

Source: YCharts. Click to enlarge. 

For a taste of that blowback, see CNBC bears kicking Apple while it’s down (video)

My take: There had to be a better way.

See also: Apple’s new translucency: What the analysts are saying.

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