What ADT’s New Partnership With Google Is All About

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By Chris Lange Published
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What ADT’s New Partnership With Google Is All About

© Courtesy of ADT

ADT Inc. (NYSE: ADT | ADT Price Prediction) saw a massive gain on Monday after the firm announced a partnership with Google to create the next generation of smart home security. Ultimately, this partnership is looking to combine Google Nest’s hardware and services with ADT’s installation, service and monitoring network.

The partnership will integrate Google’s hardware and services and ADT’s DIY and professionally installed smart home security solutions to innovate the residential and small business security industry. ADT expects to offer certain Google devices to its customers beginning this year and to expand the integration in 2021.

Along with this partnership, Google will be making a $450 million investment in ADT, in return Google will receive a newly created Class B common stock having all of the rights and preferences of ADT’s common stock minus the right to vote.

After the closing of this deal, Google will own 6.6% of ADT’s outstanding common stock. ADT expects to use the proceeds from this investment to fuel growth and reduce leverage over time.

Looking forward, each company will commit an additional $150 million, based on the achievement of certain milestones, to be used for co-marketing, product development, technology and employee training to advance the partnership.

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These investments are expected to accelerate ADT’s capital-efficient growth and drive broader consumer awareness and deeper product innovation for both companies in the fragmented yet rapidly expanding smart home market.

Note that the company’s market cap was below $7 billion prior to the stock moving on Monday. Now the market cap is nearly $11 billion.

ADT stock was last seen up about 58% at $13.58, with a 52-week range of $3.40 to $17.21. The consensus analyst price target is $8.28.

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Photo of Chris Lange
About the Author Chris Lange →

Chris Lange is a writer for 24/7 Wall St., based in Houston. He has covered financial markets over the past decade with an emphasis on healthcare, tech, and IPOs. During this time, he has published thousands of articles with insightful analysis across these complex fields. Currently, Lange's focus is on military and geopolitical topics.

Lange's work has been quoted or mentioned in Forbes, The New York Times, Business Insider, USA Today, MSN, Yahoo, The Verge, Vice, The Intelligencer, Quartz, Nasdaq, The Motley Fool, Fox Business, International Business Times, The Street, Seeking Alpha, Barron’s, Benzinga, and many other major publications.

A graduate of Southwestern University in Georgetown, Texas, Lange majored in business with a particular focus on investments. He has previous experience in the banking industry and startups.

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