Starbucks CEO Brian Niccol
Starbucks CEO Brian Niccol Articles
Starbucks says it will be eliminating some promotions and discounts. Will that make customers and investors happy?
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Some 500 Starbucks stores have union labor. That makes keeping costs in check and raising revenue a challenge for the new CEO.
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The new Starbucks CEO will spend the next 100 days at its stores, where he will discover that in many locations the employees play loud music.
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Starbucks locations that do not open on time reveal a deep problem with the company. Poor service leads to unhappy customers.
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New Starbucks CEO Brian Niccol has revealed his turnaround plans for the company. Does he understand what he's in for?
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Enthusiasm over the new Starbucks CEO has worn off. The coffee purveyor has several problems that could take years to solve.
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24/7 Wall St. Insights The compensation of its new CEO is about 10,000 times the median pay of a Starbucks Corp. (NASDAQ: SBUX) employee. Also: 2 Dividend Legends to Hold Forever. According to his...
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Before the new Starbucks CEO can even set up his remote office, the company decided to release its popular pumpkin spice latte early.
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New Starbucks CEO Brian Niccol faces challenges from consumers who want to pay less for their orders and fierce competition in China.
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