Ford and GM Lose to Japanese Rivals in Car Quality Survey

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By Douglas A. McIntyre Updated Published
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Ford and GM Lose to Japanese Rivals in Car Quality Survey

© Subaru Impreza Rally Car (BY 2.0) by MSVG

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them.

Key Points

The Consumer Reports Automotive Report Card is among the most carefully watched surveys of auto reliability in the US. The 2025 edition was just released. In the “2025 Most Reliable New Car Brands” section, Japanese companies took the top six spots, while the General Motors Co. (NYSE: GM | GM Price Prediction) and Ford Motor Co. (NYSE: F) brands were not among the top 10.

The Consumer Reports report is extremely comprehensive. It examines 300,000 new vehicles from 2020 to 2024 and covers 200 models and 20 “problem areas’. The primary measurements are 1) new car reliability, 2) used car reliability, 3) owner satisfaction, 4) road test scores, and 5) maintenance and repair costs. It also looks at seating, powertrains, and whether owners would “recommend” the models.

Subaru took the top sport, followed by Lexus (owned by Toyota), Toyota Motor Corp. (NYSE TM), Honda Motor Co. Ltd. (NYSE: HMC), Acura (owned by Honda), and Mazda. Out of 22 brands, Buick (owned by GM) finished 11th, Ford finished 13th, Chevrolet (owned by GM) finished 17th, Jeep (owned by Stellantis) finished 19th, GMC (owned by GM) finished 20th, and Cadillac (owned by GM) finished 21st.

The rankings are important for both U.S. companies. There has long been an impression that U.S. companies lag the Japanese in quality. This is particularly bad news for Ford, which had hundreds of millions of dollars of warranty costs in its two most recent quarterly earnings announcements.  The Consumer Research data shows that the trend may not be over.

General Motors (GM) Price Prediction and Forecast 2025-2030

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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