Business And Financial Website Numbers

Photo of Douglas A. McIntyre
By Douglas A. McIntyre Published
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Nielsen/NetRatings has released its numbers for the major US financial websites.

Yahoo! (YHOO) Finance remains in first place with over 16.8 million unique visitors in August. Time per person spent on the site is over 23 minutes, also the highest among the top 20 financial destination. In time spent, Wall Street Digital is second at over 22 minutes.

Among online business magazine properties, Forbes remained in first place with over 9.1 million unique visitors. Fortune is combined into CNN Money. BusinessWeek.com falls well behind at just under 2.8 million unique visitors.

Douglas A. McIntyre

Online versions of magazines and news service websites tend to lag other financial properties in terms of minutes spent per month. Forbes, Bloomberg, BusinessWeek, and Reuters all come in under six minutes.

Top Online Financial News and Information Destinations for August 2007
Brand or Channel Unique Audience (000) Time Per Person (hh:mm:ss)
Yahoo! Finance                        16,844 0:23:35
MSN Money                        12,297 0:19:13
AOL Money & Finance                        10,077 0:16:58
Forbes.com                         9,136 0:05:18
Wall Street Journal Digital                         8,445 0:22:39
CNNMoney                         8,105 0:14:00
Reuters                         6,355 0:05:25
Bankrate.com                         3,977 0:07:20
Bloomberg.com                         3,502 0:05:26
TheStreet.com                         3,491 0:07:50
Motley Fool                         3,369 0:16:32
American City Business Journals Network                         2,821 0:03:22
BusinessWeek Online                         2,796 0:04:15
FreeCreditReport.com                         2,637 0:09:49
About.com Business & Finance                         2,557 0:01:57
Smartmoney                         1,880 0:11:32
USATODAY.com Money                         1,875 0:05:09
FT.com                         1,765 0:03:04
Google Finance 1520 0:16:08
Morningstar 1466 0:19:24
Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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