Microsoft Needs a Smart Watch

By Douglas A. McIntyre Updated Dec 23, 10:10AM EST · Published Apr 15, 7:00AM EDT

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All the other major tech companies want to build a smart watch to compete with smartphones and tablets, so why shouldn’t Microsoft Corp. (NASDAQ: MSFT). It needs a product success more than any of its competitors, now that it is clear its Windows 8 flagship product is a flop.

According to the Wall Street Journal:

Earlier this year, Microsoft asked suppliers in Asia to ship components for a potential watch-style device, the executives said. One executive said he met with Microsoft’s research and development team at the software company’s Redmond, Wash., headquarters. But it’s unclear whether Microsoft will opt to move ahead with the watch, they said.

Shares of Microsoft are so far down fractionally in premarket trading, at $28.55 in a 52-week range of $26.26 to $32.89.

About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.