Toyota Hit By China Strike

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By Douglas A. McIntyre Updated Published
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Toyota Motor (NYSE: TM) has been hit by labor strikes in China. The Toyoda Gosei Co. plant in the northern city of Tianjin is owned 42% by Toyota along with a local partner. The work stoppage follows similar strikes at Honda plants and those of its suppliers.

The two companies will be under pressure to settle with unions. The Chinese car market is not only the largest in the world, it is one of the fastest growing. Some estimates put sales on the mainland at 16 million units this year, about 40% higher than the US.

Toyota and Honda are chasing market share leaders VW and GM. Any break in their production could hurt the chances at improving sales at a rate faster than the growth of the overall market.The new strike highlights the problem the central government faces with work stoppages that are spreading around the country. Recently, China’s premier said that the country’s workers deserve a fair wage. But if  foreign manufacturers pay higher wages, the workforce in China’s own factories will insist on the same.

China, by most measures, cannot afford to have big increases in the costs of running its factories. The slowing of growth in Europe and modest recoveries in Japan and the US make the demand for manufactured goods unlikely to rise quickly. China’s exports rose 50% in May, but much of that was for inventory replacement among China’s trading partners. Those replacements will slow unless an unlikely  surge in consumer activity in moribund economies occurs.

Chinese wage improvements may increase the consumer spending inside its own borders, which would help support factory activity, but a large improvement in demand could also exacerbate the country’s growing inflation problem.

Rising labor costs  is one reason the nation is resisting a revaluation of the yuan because it leads to higher prices for manufactured goods. It would be very hard on the economy of the People’s Republic if exports were affected by both labor and unfavorable currency exchange rates.

The Honda and Toyota strikes are about to become a symptom of much larger trouble in the Chinese economy.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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